
Shape attitudes.
sway decisions.
shift behavior.
influence 51: Move people
THE FIVE PRINCIPLES OF INFLUENCE
What if I told you that understanding just five things about human nature could make you a more impactful leader, a more persuasive communicator, and a more potent catalyst of change?
In this course, you’ll learn:
How cognitive quirks impact our judgments and decisions
How our social and political natures shape how we see and interact with the world
How you can dramatically increase your persuasive potential based on A) how you approach someone and B) how you structure and present your appeal
If you’re leading a team, championing a cause, or just someone who wants to better understand what makes people tick, this course is for you.
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