TURN PSYCHOLOgical insights INTO YOUR COMPETITIVE ADVANTAGE
The best leaders understand what makes people tick. Leverage cutting-edge research on persuasion, motivation, and decision-making to improve leadership effectiveness, team dynamics, and organizational performance.
YOU’RE IN GOOD COMPANY
Influence 51’s expertise is trusted by Fortune 500 companies, power law firms, the world’s most impactful nonprofits, and many more.
leverage BEHAVIORAL SCIENCE for better BUSINESS RESULTS
Whether your goal is motivated employees, persuasive campaigns, or engaged clients, there are research-backed strategies that enable you to impact decisions, drive change, and build high-performing teams within your domain.
WHO WE WORK WITH
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ORGANIZATIONAL LEADERS AND PEOPLE MANAGERS
Learn how to confidently inspire teams, how to stimulate engagement and productivity, and how to quickly motivate action.
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POLITICAL STRATEGISTS AND POLICY-MAKERS
Learn how to connect with constituents, how to craft persuasive messaging, and how to communicate effectively across the political aisle.
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LAWYERS, LITIGATORS, AND LEGAL PROFESSIONALS
Learn how to influence judgment and decision-making, how to persuade with storytelling, and how to frame messages for maximum impact.
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CHARITY AND NON-PROFIT ORGANIZATIONS
Learn about the psychology of fundraising, how to inspire empathy, and how to compel others to support your cause.
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HEALTHCARE PRACTITIONERS AND ORGANIZATIONS
Learn how to communicate with empathy, how to improve adherence to recommendations, and how to inspire healthy choices.
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FINANCIAL INSTITUTIONS AND WEALTH ADVISORS
Learn how consumers make financial decisions, how to build trust, and how to present options in a way that guides choice.
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LOCAL GOVERNMENTS AND THEIR COMMUNITIES
Learn how to encourage citizens to make greener choices, participate in elections and community events, and adopt healthier lifestyles.
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RESTAURANTS AND HOSPITALITY PROFESSIONALS
Learn how to enhance customer experience, how to increase sales, and how to use choice architecture to influence customer decisions.
DISCOVER THE secrets OF WHAT MOVES PEOPLE
From the science of connection and communication to the psychology of influence and impact, we help you build the skills to more effectively engage, persuade, and motivate your teams, clients, and target audiences.
HOW TO communicate persuasively
Attitudes are complex. Learn how we form them and what causes us to reconsider them in order to craft communication strategies that connect, convince, and ultimately change minds.
HOW TO
impact decision-making
If you understand how people choose, you can better predict what they’ll choose. Learn about the factors that influence choice to more effectively impact consumer, legal, and organizational decision-making.
HOW TO
DRIVE ACTION AND motivate CHANGE
If we want to drive people to take action, we need to understand the dynamics of behavior change: what inspires us to engage, motivates us to participate, and shifts the way we operate?
RESEARCH-BACKED SKILL-BUILDING FOR FUTURE-FOCUSED ORGANIZATIONS
Our suite of educational experiences make the science of influence simple, engaging, and actionable, empowering your teams to design higher-performance strategies, build more effective cultures, and achieve immediate results.
“THE BEST ON THE PLANET AT WHAT HE DOES”
Founder and CEO JonRobert Tartaglione is a psychologist and behavioral scientist by training. He’s studied the factors that influence how people think, behave, and make decisions at several of the world’s top universities, culminating in a Ph.D. in Psychology from the University of Cambridge.
His motivation behind starting Influence 51 was simple: to bring powerful, research-backed insights on how to use psychology and behavioral science to develop more effective leaders, more persuasive communications, and more successful strategies to the individuals and organizations who could actually use them.
But it’s not just fascinating, cutting-edge content that sets JonRobert apart; it’s how he delivers that content. Entertaining, engaging, and immediately applicable - there’s a reason he’s been called “the best on the planet at what he does.”
We don’t think it will take you long to see why.
LEARN ABOUT THE PSYCHOLOGY BEHIND…
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